Thursday, November 25, 2010

FTP Coaching

FTP COACHING: 
Full Training Potential


FTP Coaching is Andrew Dollar and Jessica Hershberg.

Andrew is leaving the corporate world in Georgia state government to follow his passion for endurance sports aAndrew is leaving the corporate world in Georgia state government to follow his passion for endurance sports and training.  He has been dividing his time between Altlanta and Nashville, but will be here full time now.
  • Six years of multisport
  • Two years coaching
  • Two-time Team USA World Qualifier: Long Course Duathlon 2008 and Sprint Triathlon 2011
  • Two-time Ironman Finisher 11 hour (Florida and Cda)
  • 35-40 races, sponsored athlete
  • Background in cross country, track, football, baseball
  • Speciality in utilizing HR and power to guide training
  • Andrew is engaged to Jessica




Jessica has a personal story of transformation through fitness  following the birth of her children.  She has experience at extreme endurance events, but also emphasizes the importance of conditioning and nutrition.
  • Seven years multisport
  • Two years coaching and personal training
  • 3 ironmans all Arizona (sub 12,) multiple ultramarathons
  • Mother of 4
  • Speciality in strength training, kettlebell/bootcamp, nutrition coaching



After an extensive search and vetting of candidates, the best possible arrangement emerged in FTP Coaching with Andrew Dollar and Jessica Herschberg.  

Why FTP Coaching? This is the ONLY endurance coaching program in Nashville that showed the desire and drive to continue the approach of:

  • Team Camaraderie. Whether you are training with the group or forming a relationship with your coach, training is more than just about me-me-me.  When you have supportive team mates you will simply achieve more.
  • Fun and Function.  For each person it is important to find the correct balance of fun, challenge, strategy, and technique.  This program can is fun enough to motivate you and challenging enough to keep you improving.
  • Amazing Value.  Simply put, most programs charge a lot of $$$ for what you get.  FTP offers amazing value whether you train with a group or individually.

What services will FTP Coaching be offering?

The flagship program will continue to be group endurance coaching, consisting of 10-15+ training sessions offered each week in swim, bike, run, strength/stretch, and informational clinics.  

FTP Coaching will also provide various options in written training plans and on-line coaching, with the expertise to utilize Garmin, HR, GPS, and other techical training devices as adjuncts.   

FTP Coaches hold advanced certifications in Nutrition Coaching for improving your race performance and also losing some lbs if that is a goal for you.  

Where will FTP Coaching be based at?

After a previous training venue surprisingly passed on hosting the newest iteration of the well-established STtrainer Training Program, the new home for FTP Coaching will be at the Centennial Sportsplex, a world-class aquatics and fitness facility in central Nashville.  

This arrangement also allows us to partner with The NAC (Nashville Aquatics Club,) a program that has produced Olympic Trials qualifiers and currently is the choice for many of Nashville's most competitive triathletes.  This ensures that all participants are well-served, ranging from supportive novice-beginner swim instruction---up to the most competitive masters-style swim conditioning. 

What is the relation between STtrainer and FTP Coaching?

STtrainer is my life's work; It is "my baby."  After searching high and low, quite honestly Andrew and Jessica were the only coaches I felt right about working with in this transition.  The good news is I feel really really good about the approach they take toward coaching.  Stephen Taylor will continue to be a coach for FTP Coaching primarily in a training planning and advisory role.  You can still feel free to contact me directly with coaching questions and I will help you find the right fit.  In most cases, I believe this to be FTP Coaching. 
Website:  www.ftpcoaching.comBlog:  http://ftpcoaching.blogspot.comFacebook:  www.facebook.com/ftpcoaching

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